Its assets? Its Mediterranean climate bathed in sunshine, heritage heaving with history, pristine natural scenery, a flair for festivity and tradition. This is where I got my first glimpse of field upon glorious blue field of lavender on the foothills of Mont Ventoux, flamboyant ochre hues illuminating Luberon cliffs, emerald green water springing forth from the Fontaine de Vaucluse and the colourful markets as the high point of village life. Is that why we say Provence is awash with colour? Then there are the Vauclusians, with their melodious accent like a concert of cicadas, generous like the Provence sun and soil, with a keen sense for beauty and goodness, respect for tradition and hospitality. Let me take you there